Save…time and money by building a minimum viable product.

Improve…features through user feedback.

Master…the operation and usability of tools that are completely necessary to your mission.

Prioritize…the features that are most important, and only add more features as you realize users can handle them.

Limit…a user’s freedom. If they don’t need it, don’t give it to them in version one.

Easy…for everyone to use. People using your site was the point of creating it, right?

Simple works. Just ask the guys who thought it would be cool to make a running RSS feed with a 140-character limit.  Follow us on Twitter: @groupstory.